According to SEMA Market Research, sales for the light-truck market reached $5.57 billion in 2013, which is an eight percent increase compared to 2012. After hitting a peak in 2007, the light-truck accessory segment was one of the market niches most affected by the recent recession and the escalation of fuel prices in the last few years. But signs are pointing up.
A closer look at the market also reveals that while off-road product sales have held relatively steady since 2007, they increased more than six percent in 2013. In terms of product categories, manufacturer sales in the off-road market are led by wheel, tire and suspension products, followed by accessory and appearance products and performance components. (www.SEMA.org/research)